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Unlocking Energy Markets: The Rise of Flexumers in the Clean Energy Transition  

Unlocking Energy Markets: The Rise of Flexumers in the Clean Energy Transition
Content details

Title

Unlocking Energy Markets: The Rise of Flexumers in the Clean Energy Transition

Website

www.weforum.org/stories/2025/07/how-flexumers-can-transform-energy-markets/

Subject

Flexumers, flexible energy users, are pivotal in transforming energy markets by actively engaging with the power grid. Smart tech, incentives, and policies are crucial for scaling opportunities. By shifting focus to demand-side flexibility, grid infrastructure utilisation can improve by up to 20%, accelerating the clean energy transition and reducing costs. Success requires clear value propositions, seamless digital experiences, and awareness campaigns.